The German Search Marketing Award, SEMY, brings together the best of the best in the industry to honour outstanding achievements in the categories SEO/Content Marketing Campaign and SEA Campaign.

SEMY Award Gewinner 2017

SEO:

SEO Software Innovation
Winner 2017
Trisolute News Dashboard
trisolute

  • Globally unique approach for the optimization of Google News
  • Successful integration of the “Mobile Search” feature into the existing product

Best SEO Tool
Winner 2017
Searchmetrics Suite Searchmetrics Suite

  • Strong solution especially regarding data variety, amount of data, internationality, flexibility
  • Suitable not only as an all-rounder but also as specialized tool
  • Constant innovation (e.g. Searchmetrics Content Experience)

Best SEO/Content Marketing Campaign
Winner 2017
onlinefacts GmbH
onlinefacts GmbH

  • Very successfull campaign with a small budget
  • Structured approach (e.g. developing content based on personas generated by intentions)
  • High quality execution

Best Small-Sized SEO/Content Marketing Campaign
Winner 2017
Catbird Seat GmbH
Catbird Seat GmbH

  • Convincing combination of print and digital
  • Acquisition of relevant users for the client
  • Attractive price for the client

Best SEO Agentur
Winner 2017
One Advertising AG

  • Long-term player in the market
  • Partnership-based relationship with clients
  • High quality results for clients

SEA:

SEA Software Innovation
Winner 2017
Productsup
Productsup

  • Convincing image and video-ad designer
  • Enables campaign manager to generate video and image ads based on feeds without the input of the design department

Best SEA Suite
Winner 2017
Kenshoo
Kenshoo

  • Completeness of the suite
  • All Adwords functions are available within the suite (e.g. bid management, campaign management, campaign creation, reporting, planning, forecasting)
  • Appealing and functional UI

Bests SEA Spezialtool
Winner 2017
Whoop!
The Reach Group GmbH

  • Tool delivers stand out results
  • Passionate team guarantees constant innovation
  • Supports the whole industry with innovative ideas

Best SEA Campaign
Winner 2017
eprofessional GmbH
eprofessional GmbH

  • Restructuring of the SEA campaign for Hawesko.de
  • Budget silos were broken up, shopping and SEA were deployed and combined , new bid management
  • Huge success; all relevant KPIs were increased + record turnover

Best Small-Sized/Local SEA Campaign
Winner 2017
One Advertising AG
One Advertising AG

  • Convincing combination of print and digital
  • Acquisition of relevant users for the client
  • Attractive price for the client

Best SEA Agentur
Winner 2017
eprofessional GmbH
eprofessional GmbH

  • Restructuring of the SEA campaign for Hawesko.de
  • Budget silos were broken up, shopping and SEA were deployed and combined , new bid management
  • Huge success; all relevant KPIs were increased + record turnover

Online Marketing Persönlichkeiten:

Search Personality of the Year
Winner 2017
Christoph Janke Marcus Tober
Searchmetrics GmbH

  • Highly regarded expert in the search marketing industry since many years
  • Runs an internationally successful company
  • Cares very much about the industry

Newcomer of the Year
Winner 2017
Christoph Janke Dennis Oderwald

  • Managed to position himself in a very short time frame as an expert for IT and performance optimization
  • Clever marketing in combination with the TV format “Die Höhle der Löwen”
  • Strong personality

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